Franklyn Blinds and Awnings.
Generate immediate sales and increase brand awareness.
Ad 1: Use the companies 21st Birthday as a reason to promote a non-seasonal sale. The number 21 was the key with the sale being 21% off for 21 days.
Ad 2: Promote 25% off internal and external products for summer with the creation of an ‘Inside Out’ sale.
Brand awareness, phone enquiry levels and sales were measurably increased during and after the campaign period.